From packs to pitches: Sabritas RePlay arrives in Iztapalapa

From packs to pitches: Sabritas RePlay arrives in Iztapalapa

The global initiative giving packaging a new purpose brings a new pitch to Iztapalapa

For several years, the Mexican crisp brand Sabritas, (a subsidiary of PepsiCo) has focused on building strong ties with the football community, and now it has joined the global RePlay initiative, created by Lay’s in partnership with the UEFA Foundation for Children and the Fútbol Más Foundation, to give a second life to Sabritas packs while filling the world with smiles for all and generating positive results for the planet and people.

To this end, Sabritas has partnered with the Fútbol Más Foundation, PepsiCo Foundation Mexico and the UEFA Foundation for Children to build a new pitch in the community of Iztapalapa. This football field will host sports programmes and workshops led by the Fútbol Más Foundation with a view to motivating young people in four key ways: creating a sense of belonging, increasing commitment, promoting the safety of the community and guaranteeing access to sport.

“More than a football pitch, we have built a space that brings joy to the community where they can come together and enjoy moments of fun, happiness, motivation, and empowerment while promoting inclusion and sports. We are immensely proud of this initiative; it is an opportunity to continue to encourage positive change for the people and their environment. With this pitch, we seek to bring to life our brand’s purpose of bringing joy to communities by combining a passion for football with a social cause and creating a space where everyone can play and grow,” commented Hernán Tantardini, vice-president of Sabritas.

Ignacio Gomez, executive director of Fútbol Más in Mexico, added: “We are so excited to give a new life to this pitch, and now it’s time to start executing our educational sporting programmes to provide tailor-made support to the local community and drive positive change for generations to come.”

RePlay is a global initiative launched by the Lay’s brand in 2021 with the creation of the first sustainable RePlay pitch in South Africa. Having seen its positive social impact, the corporation set out to create more all over the world. RePlay pitches have already been built in Italy, Brazil, the UK and Mexico and more countries will follow in the coming years.

“Few things are as inspiring as putting sports at the service of communities. Here at the UEFA Foundation for Children, we believe that this is essential to ensure the holistic development of young people, especially those who grow up in underprivileged communities. With this in mind, RePlay has become one of our most consistent programmes, and bringing this new pitch to Mexico allows us to continue spreading our message,” said Urs Kluser, general secretary of the UEFA Foundation for Children.

Oribe Peralta, a UEFA Ambassador and one of Mexico’s best-known football players, attended the inauguration event and shared his thoughts on this joyful occasion for the local community:

"It's an honour to be supporting the launch of the Sabritas RePlay pitch. I am sure this pitch will have a positive impact, uniting the community through the power of football, helping them to learn, grow, develop confidence and teamwork, and of course have fun. I have been able to experience first-hand the impact that sports can have on people's lives, and thanks to this initiative, people will be able to find in football a safe and fun place.”

Finally, the event had a special surprise for the community with the visit of the UEFA Champions League trophy (known locally as the ‘Orejona’), one of the world’s most revered football trophies. Special guests and members of the local community were able to take photos of the trophy and enjoyed an afternoon spent participating in the different activities that will bring smiles and joy to this renewed space.

It's an honour to be supporting the launch of the Sabritas RePlay pitch. I am sure this pitch will have a positive impact, uniting the community through the power of football, helping them to learn, grow, develop confidence and teamwork, and of course have fun. I have been able to experience first-hand the impact that sports can have on people's lives, and thanks to this initiative, people will be able to find in football a safe and fun place.”

- Oribe Peralta, UEFA Ambassador

About PepsiCo

Project partner

PepsiCo products are enjoyed by consumers more than one billion times a day in more than 200 countries and territories around the world. PepsiCo generated more than $79bn in net revenue in 2021, driven by a complementary beverage and convenient foods portfolio that includes Lay's, Doritos, Cheetos, Gatorade, Pepsi-Cola, Mountain Dew, Quaker and SodaStream. PepsiCo's product portfolio includes a wide range of enjoyable foods and beverages, including many iconic brands that generate more than $1bn each in estimated annual retail sales.

Guiding PepsiCo is its vision to be the global leader in beverages and convenient foods by winning with PepsiCo Positive (pep+). pep+ is the corporation’s strategic end-to-end transformation that puts sustainability and human capital at the centre of how we will create value and growth by operating within planetary boundaries and inspiring positive change for the planet and people.

About Fútbol Más

Project Partner

Fútbol Más aims to promote the well-being of children and young people by strengthening their resilience processes, forming meaningful bonds and promoting community cohesion through games and sports. Its values are respect, joy, creativity, responsibility and teamwork. Present in 11 countries, it has developed 172 school, neighbourhood and corporate volunteering programmes, reaching more than 27 000 children and young people around the world.

 

UEFA Foundation for Children supports 65 humanitarian projects around the world

UEFA Foundation for Children supports 65 humanitarian projects around the world

 

The total amount granted will surpass €4.9m

The UEFA Foundation for Children's board of trustees has allocated funding to 65 projects supporting the rights of children and young people worldwide.

In addition to 30 different European projects and special funding for the Ukraine response, the foundation will support 12 projects in Africa, 12 in Asia, seven in Central and South America, and two in Oceania. It will also continue to partner with Lay's on the building of new pitches for children in particularly deprived locations. The total value of funding provided by the foundation this season will be more than €4.9m.

"We often say how powerful the impact of football on our lives is, but the work of our Foundation for Children illustrates that in the best possible way,” said UEFA president Aleksander Čeferin, who chaired the board’s meeting on Wednesday. "Together with our partners, we are proud to announce that next year we will deliver 65 projects, which should enable a greater number of children across the globe to enjoy the magic of football while also offering them hope for a better tomorrow."

The list of NGOs selected from the 2022 call for projects is as follows:

Organisation

Countries

EUROPE

Save the Children Albania
NGO Bridge of Hope Armenia
Genesis Project Bosnia and Herzegovina
Football Friends Bosnia and Herzegovina
Udruga Za Sport, Rekreaciju i Edukaciju – Igre mladih Croatia, Bosnia and Herzegovina, Serbia
INEX – Association for Voluntary Activities Czech Republic
OM Foundation France
Sport dans la Ville France
HÁWAR.help Germany /Iraq
Lesbos community Greece
Amigos a gyerekekért Hungary
Sport Against Racism Ireland Ireland
Katamon Moadon Ohadim Israel
CREI ACLI Sardegna (Comitato Regionale Emigrazione Immigrazione) Italy
KFV Prishtina Kosovo
Vilnius Social Club Lithuania
NGO Parents Montenegro
KLABU Netherlands
European Amputee Football Federation Poland
United Way Romania Romania
Development Center for Youth Serbia
Fundación Grandes Valores Spain
Fondation IdéeSport Switzerland
PluSport Switzerland
Bonyan Organization Turkey
Everton in the Community United Kingdom
Rio Ferdinand Foundation United Kingdom
Scottish Football Partnership Trust United Kingdom
Klitschko Foundation Ukraine
Shakhtar Social Ukraine

 

Organisation

Countries

REST OF THE WORLD

AFRICA
Exodos Ljubljana Burkina Faso
Play for Change Democratic Republic of the Congo
Terre des hommes Egypt
Busajo Onlus Ethiopia
Association Kenskoazell Afrika Ivory Coast
Water4Wildlife Maasai Mara Foundation Kenya
Libre Vue Mali
Altus Sport South Africa
Karibu Tanzania Organization Tanzania
CIELO Togo
International Organization for Migration Tunisia
Aliguma Foundation Uganda
ASIA
Action for Development Afghanistan
Spirit of Soccer Cambodia
Plan International Hong Kong China
ASA Foundation Indonesia
Palestine: Sports for Life Iraq
Association Football Development Programme Global Jordan
Institute for Youth Development Kyrgyzstan
AFLEG Massoud Achkar Lebanon
Aspire Penang Malaysia
FundLife International Philippines
Street Child Sri Lanka
Helpcode Italia Yemen
CENTRAL and SOUTH AMERICA
Fundación GOLEES Costa Rica
GOALS Haiti Haiti
ChildFund International Bolivia
Inter Futura Colombia/Venezuela
Fundación Athletic Club Peru
Mulokot Foundation Suriname
Gurises Unidos Uruguay
OCEANIA
All In: Girls Play Pacific islands
Football United Pacific islands

The board of trustees also received an update on ongoing projects and on the impact of the foundation's support for child victims of the conflict in Ukraine. In addition, the board members expressed gratitude to the European football community, which had supported numerous initiatives to support Ukraine and neighbouring countries affected by the humanitarian crisis.

 

Andrea Radrizzani joins the UEFA Foundation for Children’s board of trustees

The UEFA Foundation for Children is proud to announce the appointment of Andrea Radrizzani as a new member of the board of trustees. As well as being the chair of Leeds United, Radrizzani is one of the world’s leading sports media entrepreneurs and the founder of Play for Change, an international sport and development non-profit aiming to help marginalised and at-risk youth, particularly in the developing world.

Commenting on his appointment, Radrizzani said: “It is a great honour and privilege to take a seat on the UEFA Foundation for Children’s board of trustees. I am dedicated to having a positive impact on children’s lives using the power of football and sport, and I look forward to harnessing my experience in cooperation with the other trustees to deliver a better future for our younger generations.”

The next board meeting is scheduled to take place on 3 June 2023 in Eindhoven, the Netherlands.

 

 

UEFA Foundation for Children Board Meeting 2022 (4)

Andrea Radrizzani joins the UEFA Foundation for Children’s board of trustees

 

 

 

Football for Gender Equality India

Location and general information

Ongoing
Location India
Start date 01/01/2022
End date Ongoing
Cost of the project 100000€
Foundation funding 30000€
Project identifier 20210418
Partners Asian Football Confederation and All India Football Federation
Categories Access to Sport - Gender Equality - Personal development

Context

Girls in India face a number of significant challenges including discrimination, exclusion and inequalities in education, health care and access to sport. According to UNICEF over 20% of girls aged 15-19 experience physical violence. The COVID-19 pandemic has exacerbated these issues for girls. Sport is a powerful vehicle to promote inclusion and meaningful participation from both genders. There is, however, limited knowledge among instructors around gender equality and safeguarding practices.

Project goals

  • Promote girls’ participation in football to alter stereotypes and social roles
  • Provide education, motivating the children to continue to study
  • Protect the children’s rights and integrate them into society
  • Empower young people from disadvantaged communities to use football as a tool for progress

Project content

As future community leaders, children and youth are critical to building stronger healthier communities and nations. This program aims to change the attitudes and perceptions among over 10,000 children and young people in India to ensure gender equality and reduce violence against girls. Along with the direct beneficiaries our programmes have shown that these children become advocates and leaders in their families and communities, promoting broader social change. This program will also deliver training and coaching to over 1,000 youth instructors and develop enduring support structures to ensure that football is accessible and safely delivered now and for generations to come.

Partners

Visa donates €50,000 to UEFA Foundation-backed charity selected by Amandine Henry

Visa donates €50,000 to UEFA Foundation-backed charity selected by Amandine Henry

The Player of the Match in the 2021/22 UEFA Women’s Champions League final has selected Sport dans la Ville to receive a €50,000 donation from Visa.

Olympique Lyonnais (OL) midfielder Amandine Henry has directed a €50,000 donation from Visa to Sport dans la Ville, a French charity supported by the UEFA Foundation for Children. An official award ceremony will be organised the 14th of September, on the OL campus in the presence of the association Sport dans la Ville.

Henry paved the way to OL’s 3-1 victory over FC Barcelona in the UEFA Women’s Champions League final back in May when she scored the first goal of the game in the sixth minute. Named Player of the Match by Visa, which sponsors UEFA’s women’s football competitions, she was given the opportunity to choose one of the 245 charities supported by the UEFA Foundation for Children to receive the prize money.

 

Making a difference on and off the pitch

"I am very happy to have been awarded Player of the Match at the UEFA Women’s Champions League final," Henry said. "My contribution to my team's victory has been recognised, which gives me real satisfaction, but I am also delighted to be able to contribute off the pitch."

"Thanks to Visa's commitment, I was able to choose an organisation that I hold in high regard. Sport dans la Ville does great work in Lyon and throughout France. Giving them such a significant donation will improve the conditions of access to sport for many young people. Considering what sport has enabled me to achieve, it means a lot to me."

Sport dans la Ville, a long-standing partner of the UEFA Foundation, works with young and disadvantaged children in marginalised neighbourhoods across France to help them achieve a better life through sports by offering mentoring and entrepreneurship programmes. Founded in 1998, the charity currently operates in 46 urban areas and has supported more than 12,000 at-risk youths across the country.

Visa is also partnering with Sport dans la Ville in underserved areas of Seine-Saint-Denis on a programme promoting the practice of sports among young people to lead healthier lives and develop the tools they need to perform better academically.

 

Sports and football to empower girls

Urs Kluser, General Secretary of the UEFA Foundation for Children, is delighted with Visa’s contribution, saying: “I thank VISA and Amandine for this donation. It is a nice link between women’s football and the foundation’s activity. It will not only make a difference to a meaningful project but will also promote our shared values, such as the passion for the game and equal opportunities.”

The UEFA Foundation for Children uses football as a springboard to empower children around the world. This is achieved by setting up sporting and educational projects that give children a safe place to learn and play, which ultimately improves their prospects.

"I want to thank Visa and Amandine on behalf of the entire Sport dans la Ville association for this very generous donation," said Nicholas Eschermann, president of Sport dans la Ville. "Visa is a trusted partner and we are very happy to have been able to count on their support for several years now."

 

Visa dedicated to women's football

“Visa's ongoing support for women's football provides a platform to recognise current athletes and inspire future ones and aims to make a small yet robust contribution to the globally growing movement for gender equality and women's empowerment. As partners of Sport dans la Ville, we are especially happy to see that they will receive this donation enabling them to keep supporting children through sports,” says Juan Herrera, Visa’s head of marketing for France, Belgium and Luxembourg.

In December 2018, UEFA announced a landmark seven-year partnership with Visa, who thus became the first ever UEFA sponsor dedicated to women's football.

The landmark agreement made Visa a main partner of the UEFA Women's Champions League, UEFA Women's EURO, European Women's Under-19 and Under-17 Championships and UEFA Women's Futsal EURO until 2025. Visa also collaborates on UEFA's Together #WePlayStrong marketing initiative, which is aimed at getting more girls and women to play football.

I am very happy to have been awarded Player of the Match at the UEFA Women’s Champions League final. My contribution to my team's victory has been recognised, which gives me real satisfaction, but I am also delighted to be able to contribute off the pitch. Thanks to Visa's commitment, I was able to choose an organisation that I hold in high regard. Sport dans la Ville does great work in Lyon and throughout France. Giving them such a significant donation will improve the conditions of access to sport for many young people. Considering what sport has enabled me to achieve, it means a lot to me.

- Amandine Henry, midfielder at Olympique Lyonnais

FC Barcelona v Olympique Lyon - UEFA Women's Champions League Final 2021/22
Olympique Lyonnais Training Session And Press Conference - UEFA Women's Champions League Final 2021/22

About Visa

Project partner

Visa (NYSE: V) is a world leader in digital payments, facilitating transactions between consumers, merchants, financial institutions, and government entities across more than 200 countries and territories. Our mission is to connect the world through the most innovative, convenient, reliable, and secure payments network, enabling individuals, businesses, and economies to thrive. We believe that economies that include everyone everywhere, uplift everyone everywhere and see access as foundational to the future of money movement. Learn more at Visa.fr or visit our blog

 

Action and Fun!

Location and general information

Ongoing
Location Minsk and Mogilev regions, Belarus
Start date 06/01/2022
End date 04/30/2023
Cost of the project 169,050,00€
Foundation funding 152,000,00€
Project identifier 20210627
Partners Caritas Oberösterreich
Categories Access to Sport - Infrastructure and equipment

Context

In addition to the difficult political situation, people in Belarus are severely affected by economic hardships and the impact of the COVID-19 pandemic. According to official data and research by UNICEF Belarus, about 30,000 children live in out-of-home care, 30% of whom in state-run boarding houses, mainly for reasons of disability (46 %). State-run institutions lack the funds to make their premises accessible, invest in the surroundings or provide occupational training. Two-thirds of families with three or more children live below the poverty line, most in rural areas. More than one million people live in areas still affected by the Chernobyl catastrophe.

Project content

The aim is to improve the psychosocial well-being of vulnerable children in Belarus by means of inclusive activities (contribution to SDG 3: improved well-being; UNCRC: right to play and exercise; UNCRPD: right to inclusion).

Partly, activities will take place in the Caritas Centre St Lucas in Borovlyany (near Minsk), a centre for children suffering from cancer and their caregivers, children’s holiday recreational activities, activities for children with disabilities and others living in the surrounding area. Other activities will be held in state-run schools, boarding houses, foster families and in parishes in the Minsk and Mogilev regions.

Objectives

Objective 1: 420 youngsters: (children suffering from cancer, children of all abilities and children of vulnerable families staying in the Caritas Centre St Lucas) can use a new, inclusive playground

Objective 2: 8,200 vulnerable children are encouraged to get more exercise during Caritas action days (Action and Fun Bus) and enjoy a more inclusive environment in state institutions

Objective 3: 40 teachers and caregivers learn how to add exercise to the everyday lives of children of all abilities

Project activities

Activity Cluster 1: Build the inclusive playground; organise special activities for children living in the surrounding area during weekends and holidays

Activity Cluster 2.1: Purchase the bus and inclusive equipment; organise ‘activity days’ in parishes and state-run boarding houses; train volunteers

Activity Cluster 2.2: Launch a call for tender for inclusive micro-projects for schools

Activity Cluster 3: Organise two train-the-trainer sessions about the programme, to develop and distribute a manual

Expected results

Result 1: An inclusive playground in the Caritas-Centre St Lucas near Minsk will be used by 420 children living with cancer and other vulnerable children

Result 2.1: 3,200 vulnerable children will be encouraged to play and to get exercise during activity days

Result 2.2: State-run institutions will provide a more inclusive environment through a micro-project tender

Result 3: 40 teachers or school staff are taught how to run the programme in their everyday work and share their knowledge with parents and colleagues

Partner

Football for Everyone

Location and general information

Ongoing
Location Chile; Puerto Williams, Visviri and Easter Island
Start date 05/01/2022
End date 12/31/2022
Cost of the project 19,133€
Foundation funding 19,133€
Project identifier 20211182
Partners Fundación Ganamos Todos
Categories Access to Sport - Infrastructure and equipment - Personal development

Context

Ganamos Todos is an organisation that was born in 2011, which seeks to intervene in communities through the practice of physical activity. In 8 years, they impacted almost 200,000 young people in more than 200 communities in the country. They work to reach all of Chile.

Convinced that sport unites, breaks down barriers and improves opportunities for children and young people, Ganamos Todos develop key skills for better social integration for boys and girls in isolated regions of Chile: Visviri (in the Andes), Easter Island (in the Pacific), Puerto Williams (last city before Antarctica).

Project content

This project involves travelling to Visviri, Easter Island and Puerto Williams to give 50 boys and 50 girls new adidas football boots and donate 100 adidas balls to each location. The team coordinated with the municipal sports entity of each of these locations in advance to ensure the shoes were the correct sizes. We will be accompanied by a former football player who participated in the men’s or women’s FIFA World Cup or played for a European league team. Their presence will motivate the community. This person will deliver a talk to the community, highlighting the positive values, they have learned thanks to football, and how they contribute to building a better society. Then, with all the boys and girls present, we will celebrate a football festival during the day, so that the children can use their gifts, and football is celebrated as an opportunity for growth.

 

Objectives

We intend to bring football closer to communities that, for geographical reasons, are isolated. It is not easy to obtain the basic minimal equipment to play football when you live in the Andes mountains, on an island in the Pacific Ocean or at the end of the world. We hope that receiving quality equipment and meeting a football icon, will result in a passion for football among these boys and girls.

Project activities

Gifts

We get in touch with each municipality, to present the project to the local sports authorities. They then give us the shoe sizes of the children who are to receive football boots.

With this information, we will buy the 300 pairs of shoes and the 300 footballs from adidas.

We put the gifts into boxes, to ship them to the different locations.

Icon

We use our strong network in the Chilean football world to decide which former player can generate the greatest reaction from the community. It might be best to take different former players to each location. Ultimately what is important is the bond that the player can create with the children in the various locations.

Before we travel, we get together with the icon, in order to hear the positive values that they have learned from football and how they apply them to everyday life. This information will be used to create a PowerPoint presentation that will be used during the visits.

Two members of Fundación Ganamos Todos and the football icon will travel to the community.

Festival

With the help of the local authorities, we organise a football festival so the children can enjoy the gifts that they have received straight away. The focus will be on participation and the happiness and opportunities created by practising football.

Expected results

Bring football and joy to isolated communities with a large indigenous population.

Partner

Lionel Messi, Mastercard’s global football ambassador, launches new campaign to raise funds for children’s health and education

Lionel Messi, Mastercard’s global football ambassador, launches new campaign to raise funds for children’s health and education

We partner with Mastercard to support Save the Children organisation ahead of UEFA Champions League Group Stage

5 September 2022, Nyon – Footballing legend Lionel Messi has kicked off a new fundraising campaign with Mastercard supporting Save the Children, that sees him in a new video reflect on how football gave him the opportunities that many children are deprived of.

Link to donate

The campaign will promote sports and educational activities as driving forces for change in UK, Italy and Spain. Messi will be joined by global Mastercard ambassadors Jordan Henderson, Giorgio Chiellini and Álvaro Morata.

This partnership will support Save the Children in the new initiative that aims to help children in poverty realise their potential through the power of football, other sports and educational activities, such as literacy and the arts.

Messi is joined by some of the best footballers from the UK, Italy and Spain to drive donations and support local children in each of their countries. Liverpool captain and England midfielder Jordan Henderson heads up the UK’s programme, which aims to help disadvantaged children under 16 access free activities throughout the 2023 summer holidays. Encouraging young people to build life skills and engage in ongoing learning and development is a core part of Save the Children’s work, and UK donations will help support 600 families and over 1,000 children in Manchester and North Tyneside.

Italian defender Giorgio Chiellini launches the campaign next week among his fans, aiming to raise funds to enable children and young adults in the country’s most disadvantaged neighbourhoods to access Punti Luce education centres that promote free access to educational activities, a healthy diet and provide a broad range of sport and activity workshops, from football to volleyball and sailing – activities that would otherwise be completely inaccessible to those living in deprived and underserved neighborhoods.

In Spain, international and Atlético Madrid striker Álvaro Morata is driving donations to support 220 children in poverty and at risk of social exclusion. The holistic programme will see them given psychological support while providing opportunities to play sport and study values and creativity.

Giancarla Pancione Marketing and Fundraising Director at Save the Children Italy, said  “The number of children and teenagers in poverty throughout Europe dramatically rose in the last decade. This amplifies educational inequalities and penalises the future of the most disadvantaged girls, boys and teenagers, who are paying the heaviest price. This partnership is a way of joining forces and putting our best resources at their service, in order to fulfill their potential and built a brighter future.”

Mastercard is supporting the programmes by providing the technology to allow people to donate to the cause, and matching donations up to €300,000. The campaign forms part of Mastercard’s Cause Enablement work, in which it is transforming the digital donation world to make it easier for charities to connect donors to causes, and make seamless giving possible for everyone, everywhere. The donation widgets will be accessible through links from the ambassador, Mastercard, and partner social media channels as well as through ad banners on UEFA.com and Priceless.com editorial.

“At Mastercard, we have long believed in using our business for good. It’s hugely important to us that our technology and networks can power giving for sustainable impact,” said Jeannette Liendo, Senior Vice-President for Marketing and Communications at Mastercard Europe. “We’re so proud of this campaign and hope it, and our brilliant global ambassadors will help to drive home the message that any child can aim for the stars as long as they have the right resources behind them.”

Urs Kluser, General Secretary at the UEFA Foundation for Children, said “This generous support from Mastercard will make a big difference to the programme beneficiaries. It will allow more children in need to grow up healthy, to have access to education and sport, and get a chance for a better future.”

At Mastercard, we have long believed in using our business for good. It’s hugely important to us that our technology and networks can power giving for sustainable impact, We’re so proud of this campaign and hope it, and our brilliant global ambassadors will help to drive home the message that any child can aim for the stars as long as they have the right resources behind them.

- Jeannette Liendo, Senior Vice-President for Marketing and Communications at Mastercard Europe

Donations can be made via the ambassador posts, on the official UEFA Club Competitions Online Store on UEFA.com, or by clicking on the links through Mastercard and Save The Children social media channels plus Priceless.com

 

About Mastercard

Project partner

Mastercard (NYSE: MA), www.mastercard.com, is a technology company in the global payments industry. We operate the world’s fastest payments processing network, connecting consumers, financial institutions, merchants, governments and businesses in more than 210 countries and territories. Mastercard products and solutions make everyday commerce activities – such as shopping, traveling, running a business and managing finances – easier, more secure and more efficient for everyone. Follow us on Twitter @MastercardNews, join the discussion on the Beyond the Transaction Blog and subscribe for the latest news on the Engagement Bureau.

About Save the Children

Project Partner

At Save the Children, we want every child to have a future. We work every day with passion, determination and professionality in Italy and around the world to give children the opportunity to be born and grow up healthy, receive an education and be protected. When an emergency breaks out, we are among the first to arrive and the last to leave. We work with local realities and partners to create a network that helps us to meet the needs of children, guarantee their rights and listen to their voices. We concretely improve the lives of millions of children, including those most difficult to reach. For over 100 years, Save the Children has been fighting to save children at risk and guarantee them a future.

Health 360: football for a protected community

Location and general information

Ongoing
Location Lusaka, Zambia
Start date 01/31/2022
End date 07/31/2023
Cost of the project 136,300€
Foundation funding 63,300€
Project identifier 20210991
Partners Red Deporte, City of Hope
Categories Access to Sport - Employability - Gender Equality - Infrastructure and equipment - Personal development

Context

Red Deporte has been working in Zambia since 1999, in schools and sports spaces, as they are the meeting points for children and teenagers. Health 360 makes use of the popularity of football as a platform to promote health among the most vulnerable population in Zambia, one of the countries with the worst health and inequality indices in Africa. For example, the HIV/AIDS infection rate among women is 16%, double that among men (UNAIDS, 2019). The target group for this project is children and teenagers, with a special focus on empowering young women. The project also promotes support actions in Spain, such as recruiting health volunteers and educators, and generating support for sustainability among football entities.

Project content

Health 360 aims to open a community sports centre that promotes and coordinates the football for health programme among 16 community schools in Lusaka and Mansa. Health promotion is viewed in three dimensions, each with its corresponding curriculum:

  1. Basic hygiene and prevention of infectious diseases such as COVID-19, HIV/AIDS and malaria
  2. Prevention of abuse of substances such as alcohol and drugs
  3. Life skills: raise awareness of the importance of good health for school success and future working life

Objectives

Overall goal: Guarantee the right to health of children and young teenagers in vulnerable situations

Specific objective: Create a football programme to promote community health that empowers, provides healthcare, reduces the risk of disease and prevents harmful habits in 4,500 children and young people.

Project activities

  • Construction of the sports centre
  • In Zambia, training of monitors and trainers; in Spain, recruiting and training volunteer health personnel to work in Zambia
  • Weekly programme of sport and educational activities and regular festivals; coordination with 16 educational centres in the network.
  • Healthcare in community health centres and medical check-ups in schools
  • Dissemination of results of football for development among public-private entities

Expected results

  • Strengthened self-efficacy against infectious diseases such as COVID-19, HIV/AIDS and malaria, basic hygiene and prevention of substance abuse
  • Consolidated network of 30 educator-coaches and 24 school teachers who work in educational and youth centres in Lusaka and Mansa with football as a health promotion tool
  • Increased coordination, participation, content and organisation of the football programme for community health in the 16 educational centres
  • Improved health care for 800 children and young people in four community health centres

Partner

Young Cerebral Palsy players shine at the UEFA Super Cup

Young Cerebral Palsy players shine at the UEFA Super Cup

Local children joined the UEFA Foundation ahead of Wednesday's curtain-raiser in Helsinki for a specially organised session alongside stars from HJK Helsinki and the Finland national team.

Local children with cerebral palsy (CP) were guests of the UEFA Foundation for a unique Super Cup training session in Helsinki on Tuesday.

16 kids from the local area joined specially trained CP football coaches, as well as male and female players from HJK Helsinki at the club's Bolt Arena, just metres from the Olympic Stadium which will stage Wednesday night's Super Cup match between Real Madrid and Eintracht Frankfurt.

The young players are all linked to the The Finnish Cerebral Palsy (CP) Association and enjoyed individual and team drills before mini matches and one final game, with the entire HJK Helsinki women's team joining in the fun alongside men's players , Paulus Arajuuri, Santeri Väänänen and Miro Tenho. As well as being one of Finland's leading clubs, HJK is also a fantastic pioneer for disability football, with CP and powerchair teams for both children and adults.

Maisa Fraser, 13, is one of the young players who could showcase her skills on the stadium pitch. "Events like today are important to show there are people like me that have cerebral palsy, which sometimes makes it harder to move physically," she said. "There are different kinds of people and it's important to show people that. One thing I love about playing football is the friendship and the team - I love my team-mates," she continued. "The team is like a second family, you have to appreciate every single one of them. It's a life lesson – you have to appreciate everyone in your life."

Paulus Arajuuri, HJK and former Finland defender

"Football is for everyone and I'm really pleased to see some happy kids here today. Events like this are very important, and if there is the slight chance I can make someone else's day nicer, then it's important to be a part of it. Football is a global sport, the number one in the world, and everyone should be able to enjoy it."

Among the coaches was Finland CP national team player, Mikael Jukarainen, who hopes the event can help to attract more players to the game.

"I started to play football in 1995, and always had lots of fun training and being in a team," he said. "As a coach, you can teach kids to have fun playing football and they can learn teamwork.

"Events like this are very useful, and give young kids a chance to play football. It's really hard, often impossible, to go and play in a 'normal' team, so this is the place. We have always been a marginal sport and had difficulties to find players, so sharing the knowledge that we exist will help us grow."

Essi Sainio, HJK and Finland midfielder

"We have many kinds of people in the world. Everybody should have the chance to play football and be themselves and this is one way to do it. It is amazing to see the joy in the kids, to play with them and see how much they enjoy playing football, you cannot name a price for that. Football is a language we can all talk – it doesn’t matter where you come from or who you are. You can go everywhere in the world, be whoever you want to be and you can always play football."

Lasse Keski-Loppi is a grassroots football expert at the Football Association of Finland (FAF), which has organised specialised disability football programmes for 25 years.

"We are proud to have our grassroots programme showcased at the 2022 UEFA Super Cup," he said. "This year our association launched its own CP football programme to promote football for all in Finland. This CP programme for youngsters and young talents helps many new young players to participate in football and follow their football dreams. We all do share the same game."

Four of the young players have also been selected to be Mastercard player mascots lined up next to the Real Madrid and Eintracht Frankfurt players at Wednesday's match.

Meanwhile, 20 youngsters from the Icehearts association will play a key role in the opening ceremony, acting as central circle carriers. Icehearts prevents social exclusion, enhances social skills and promotes the well-being of vulnerable children.

 

 

Events like today are important to show there are people like me that have cerebral palsy, which sometimes makes it harder to move physically. There are different kinds of people and it's important to show people that.

- Maisa Fraser, 13, one of the young players

Football is for everyone and I'm really pleased to see some happy kids here today. Events like this are very important, and if there is the slight chance I can make someone else's day nicer, then it's important to be a part of it. Football is a global sport, the number one in the world, and everyone should be able to enjoy it.

- Paulus Arajuuri, HJK and former Finland defender

UEFA Foundation will assist 15 ECA member clubs retained to receive assistance from the ECA relief programme

UEFA Foundation will assist 15 ECA member clubs retained to receive assistance from the ECA relief programme

ECA partners with UEFA Foundation to implement this humanitarian initiative to help Ukrainians affected by the ongoing conflict

The ECA Ukraine Relief Committee has approved applications for financial assistance from 15 member clubs for projects they are conducting to assist children and families displaced by the ongoing humanitarian crisis in Ukraine.

The ECA Ukraine Relief Committee was set up to review applications from member clubs who are implementing concrete and effective humanitarian actions to support the integration and development of those affected by the war in Ukraine. ECA chairman Nasser Al­Khelaifi first announced the availability of the €1m ECA relief fund during his speech on 28 March at the at the 27th ECA General Assembly in Vienna.

Having been approved first by the Ukraine Relief Committee and then by the UEFA Foundation for Children, the 15 projects received the sums requested from the foundation. Donations were granted at an amont between €25,000 and €50,000 per club.

The value of the donations allocated to the 15 clubs comes to a combined total of €680,000, leaving €320,000 available in the relief fund for distribution in the future. An update will be given at the forthcoming ECA General Assembly in Istanbul, Türkiye, and a second-round call for projects from member clubs is expected to follow soon.

Commenting on the allocation of funds to the 15 clubs, Dariusz Mioduski, ECA vice-chairman and chairman of the Ukraine Relief Committee, said:

“At ECA we were all extremely concerned by the realities of hardship being suffered by the many refugees fleeing the tragic situation in Ukraine. I am very pleased, therefore, that our Ukraine Relief Committee was able to approve a total of 15 projects proposed by our member clubs, who will now receive the requested financial donations. This assistance will allow them to continue their good work supporting displaced Ukrainian children and families, bringing them much-needed assistance, human interaction and hope for the future. There is still a substantial amount left in the ECA Relief Fund and we expect a second call for projects from member clubs to be made in the near future.”

The 15 member clubs whose projects were approved are: AC Sparta Praha, Athletic Club, Celtic FC, FC Chikhura Sachkhere, FC Shakhtar Donetsk, FC Slovan Liberec, GNK Dinamo Zagreb, Heart of Midlothian FC, Legia Warszawa, Maccabi Haifa F.C., Nõmme Kalju FC, SJK Seinäjoki, SK Slavia Praha, ŠK Slovan Bratislava, Trabzonspor AŞ.

At ECA we were all extremely concerned by the realities of hardship being suffered by the many refugees fleeing the tragic situation in Ukraine. I am very pleased, therefore, that our Ukraine Relief Committee was able to approve a total of 15 projects proposed by our member clubs, who will now receive the requested financial donations.

This assistance will allow them to continue their good work supporting displaced Ukrainian children and families, bringing them much-needed assistance, human interaction and hope for the future. There is still a substantial amount left in the ECA Relief Fund and we expect a second call for projects from member clubs to be made in the near future.”

- Dariusz Mioduski, ECA vice-chairman and chairman of the Ukraine Relief Committee

Football for everyone at UEFA Super Cup

Football for everyone at UEFA Super Cup

UEFA Foundation for Children joins forces with cerebral palsy football in Finland and charity Icehearts to involve local children in the Super Cup opening ceremony

For the UEFA Foundation for Children, the UEFA Super Cup is much more than the result on the pitch. It is an opportunity to support some inspirational local projects and give the children involved an evening they will never forget.

The match also provides a platform for messages of inclusion and hope that demonstrate football’s positive influence and how it gives even the most vulnerable children a brighter outlook on life.

"The UEFA Super Cup does not only offer football fans across Europe the chance to watch the world's biggest stars in the spectacular season opener. It also allows UEFA and its Foundation for Children to engage directly with local youth projects. Using the power of our beautiful sport, together we will remain a driving force for positive and lasting changes across Europe, raising awareness about children's problems and overcoming them", UEFA President and Chairman of UEFA Foundation for Children Aleksander Čeferin said. "Our Foundation looks forward to working alongside the Football Association of Finland on vital local grassroots projects focused on children's well-being, simultaneously offering the local youngsters beautiful memories and opportunities to enjoy football."

” We are very proud and happy that the UEFA Super Cup will be held in Finland and to see local children take part in this event. Together with UEFA and its Foundation for Children we will offer a unique lifetime experience to the young players and raise awareness of disability football”, Ari Lahti, President of the Football Association of Finland added.

The 2022 UEFA Super Cup will shine a spotlight on the Cerebral Palsy (CP) Football Association of Finland that is developing its youth section. Four children will be selected to be Mastercard player mascots lined up next to the Real Madrid and Eintracht Frankfurt players. This unique opportunity means a lot to these youngsters and motivates them to aim higher and follow their dreams.

“The children selected for the Super Cup made an impression with their enthusiasm and skill in the first youth cerebral palsy football event held in May,” says CP football project coordinator Ville Sallinen. “They are very honoured, excited and a little bit nervous – but in a good way!”

 

To raise awareness ahead of the UEFA Super Cup night, the Football Association of Finland (SPL) and the CP Football Association will host a football event for young players with cerebral palsy and professional football players with and without cerebral palsy. There will be workshops and a demonstration of CP football.

“Disability football has been an important part of Finnish grassroots football for more than 25 years,” said Lasse Keski-Loppi, a grassroots expert at the SPL. “We are proud to have our grassroots programme showcased at the 2022 UEFA Super Cup. This year our association launched its own CP football programme to promote football for all in Finland. I am sure that the Super Cup will give the programme the visibility it needs at all levels. This CP programme for youngsters and young talents helps many new young players to participate in football and follow their football dreams. We all do share the same game.”

 

Meanwhile, 20 youngsters from the Icehearts association will play a key role in the opening ceremony, acting as central circle carriers. Icehearts prevents social exclusion, enhances social skills, and promotes the well-being of vulnerable children.

“When selecting the children to take part in the Super Cup, we wanted to reward those who have made special efforts in their studies and share a true passion for football,” says Karo Koivunen of Icehearts. “They are excited to be part of this magical moment – football is their life!”

The UEFA Super Cup does not only offer football fans across Europe the chance to watch the world's biggest stars in the spectacular season opener. It also allows UEFA and its Foundation for Children to engage directly with local youth projects. Using the power of our beautiful sport, together we will remain a driving force for positive and lasting changes across Europe, raising awareness about children's problems and overcoming them. Our Foundation looks forward to working alongside the Football Association of Finland on vital local grassroots projects focused on children's well-being, simultaneously offering the local youngsters beautiful memories and opportunities to enjoy football.

- Aleksander Čeferin, UEFA President and Chairman of UEFA Foundation for Children

Icehearts MD-3 training
CP Players

Tournament for Solidarity in Lesvos

Tournament for Solidarity in Lesvos

Legends 2004 and UEFA Foundation for Children promote social integration through football

The Champions For Life NPC Legends 2004 football team and the UEFA Foundation for Children are gearing up to promote the values of football on and off the pitch on the Greek island of Lesvos.

#UnitedWePlay

 

On 9 July, the Mytilene municipal stadium will host local Under-12 football academies and young refugees for a football tournament in an atmosphere free from discrimination.

Legends 2004 is a Greek football team promoting the message that children can integrate through football, and sport in general, without discrimination, whether based on social background, gender, disabilities, race, religion, etc. In this particular event, local football academies will welcome young refugees into their teams and then compete against each other under the guidance and mentorship of the Legends, all champions from EURO 2004.

#WeStandForHope

 

Each of the Legends will take a team under his wing to inspire the young athletes and provide knowledge, experience, and advice, and then guide them and their coaches through a series of games, which will culminate in a small and a big final.

#UnitedTogether

 

This is a social event inspired by love, humanity, and solidarity, in which football unites the children and helps to ease the integration of people that have survived the harshest life circumstances.

#WeCanDoBetter

 

UEFA general secretary Theodore Theodoridis, European Commission vice-president Margaritis Schinas and UEFA Foundation for Children general secretary Urs Kluser will all be attending the tournament, sending a strong message of support for integration and solidarity through the dynamics of football.

#MakeADifference

**********

Media representatives who wish to attend the event on 9 July must register here: legends2004@legends2004.com

For additional questions please contact Apostolis Lampos, press officer : Lampostolis@hotmail.gr

Call for projects 2022

Call for projects 2022

ON 27 JUNE 2022 THE UEFA FOUNDATION FOR CHILDREN LAUNCHes ITS CALL FOR PROJECTS which SEEK TO PROMOTE CHILDREN’S FUNDAMENTAL RIGHTS ACROSS THE world.

 

This call for projects is aimed at any organisation that shares the values of the UEFA foundation and proposes practical measures to help children, in the areas of access to sport, health, education, employment, personal development and supporting vulnerable children.

Applications are invited from organisations anywhere in the world. Support is not limited to projects within Europe.

 

Eligibility criteria

The UEFA Foundation for Children will examine and evaluate each project.

The final decision on the selection of projects will be taken by the board of trustees in accordance with the foundation’s statutes and ethics code.

Specific conditions relating to funding are provided in the project criteria.

 

Apply now

To submit your project, click here. The application deadline is 31 July 2022 midnight.

Candidates will be notified of the progress of their application by the end of 2022.

 

 

 

ECA partners with UEFA Foundation to invite club applications for Ukrainian Relief Fund

ECA partners with UEFA Foundation to invite club applications for Ukrainian Relief Fund

The UEFA Foundation for Children will help ECA implement this humanitarian initiative by allocating donations to fund charitable projects

The European Club Association (ECA), in partnership with the UEFA Foundation for Children, has formally opened the process for member clubs to apply for donations from a €1m fund to help Ukrainians affected by the ongoing conflict. This Ukrainian Relief Fund was announced by ECA chairman Nasser Al-Khelaifi during his opening address to the recent ECA General Assembly in Vienna on 28 March.

Until 17 June, each ECA member club can apply for a donation of between €25,000 and €50,000 to support humanitarian initiatives helping Ukrainian people who continue to be affected by the tragic circumstances in their country.

These funds will enable clubs to take meaningful, concrete action providing  opportunities for the integration and development of displaced children and their families affected by the war. Many clubs in regions with a high influx of refugees have already invested considerable resources in various projects.

ECA is partnering with the UEFA Foundation for Children to manage this humanitarian project. The applications will first be shortlisted by the newly established ECA Ukrainian Relief Committee, before the foundation makes the final decision based on its own assessment and procedures. ECA will then transfer the funds to the foundation, which will be responsible for allocating the money to the successful clubs.

“This generous support from ECA confirms football's solidarity with the victims of the war in Ukraine,” said Urs Kluser, the general secretary of the UEFA Foundation for Children. “It is a great help to the clubs that have selflessly taken in families with children or supported them through football activities over the last four months.”

Announcing the launch of the Ukrainian Relief Fund to ECA General Assembly, Al-Khelaifi remarked on the action already taken by many of its members:

I am very proud to announce that ECA will make an initial €1m available to support our members’ efforts to help the Ukrainian people. Many of our clubs have also offered to find a safe place for Ukrainian youth academy players, and we thank them for this.

(c)Aurelia Ciobanu- (6)
DSC_3677

FedEx and UEFA Foundation invite Sport Dans Le Ville to put forward referee mascots at UEFA Champions League final in Paris

FedEx and UEFA Foundation invite Sport Dans Le Ville to put forward referee mascots at UEFA Champions League final in Paris

Once-in-a-lifetime experience for children from Sport Dans la Ville

Paris, 27 May 2022. -UEFA Champions League sponsor and express transportation company, FedEx Corp. (NYSE: FDX), continues its tradition of collaborating with UEFA Foundation for Children to offer memorable experiences to children enrolled in sporting programmes of local non-profit organisations.

French organisation Sport dans la Ville (SDLV) has been invited to put forward three children, two boys and one girl aged 7-10, who will have the opportunity to accompany UEFA officials onto the field in front of more than 75,000 people at Stade de France in Paris this weekend.

“This is a great opportunity to be able to offer young people in our programs – it’s an experience unlike any other and one unlikely to ever come around again. For these children, this moment will help them feel visible as individuals alongside admired professional players and respected footballing officials. It’s a global stage for them, one that makes them feel appropriately equal, and a confidence-building memory they can take forward in their lives,” said Hélène Blondel, Director of partnerships at Sport Dans Le Ville.

The selected children will have the rare chance to watch the players from Liverpool and Real Madrid warm-up on the pitch and opportunity to savour the atmosphere of a live tournament in a football stadium that is local to them, but which the three chosen children have never been inside.

“The UEFA Foundation for Children is delighted that our collaboration continues as it began when FedEx became a sponsor of UEFA tournaments back in 2015. These apparently simple gestures, of donating opportunities to those who may not otherwise have them, has an immeasurable impact on the individuals themselves, and lends a platform for local charities, like SDLV, who are utilising football to support children’s rights and needs,” said Urs Kluser, general secretary of the UEFA Foundation for Children.

“The donation of referee mascot places at the UEFA Champions League Final is only one initiative, but notably the most visible, in our social responsibility collaboration between FedEx and the UEFA Foundation for Children. Throughout our sponsorship cycle we will continue as we have always intended – to utilise our position as a sponsor of professional football to fund charitable organisations working to advance social issues, such as diversity and inclusion, that affect the opportunities and sense of optimism among young people,” said Wouter Roels, SVP Marketing International, FedEx Express Europe.

The donation of referee mascot places to local non-profit organisations will continue throughout FedEx three-year sponsorship of the UEFA Champions League, offering similar opportunities to children in Istanbul, Turkey and London, UK via football-focused charities when the time rolls around.

A three-year social responsibility grant from FedEx to the UEFA Foundation will shortly be announced. The co-developed programme, Championing the Future, will provide financial support to charities in host-countries of the UEFA Champions League Finals, promoting diversity and equality among children and empowering them to become champions of a more inclusive future.

The donation of referee mascot places at the UEFA Champions League Final is only one initiative, but notably the most visible, in our social responsibility collaboration between FedEx and the UEFA Foundation for Children. Throughout our sponsorship cycle we will continue as we have always intended – to utilise our position as a sponsor of professional football to fund charitable organisations working to advance social issues, such as diversity and inclusion, that affect the opportunities and sense of optimism among young people.

- Wouter Roels, SVP Marketing International, FedEx Express Europe

2021_sdlv-terrain_0817 (4)

(c) Sport dans la Ville

2021_sdlv-terrain_0878

About FedEx Corp.

Project partner

FedEx Corp. (NYSE: FDX) provides customers and businesses worldwide with a broad portfolio of transportation, e-commerce and business services. With annual revenue of $92 billion, the company offers integrated business solutions through operating companies competing collectively, operating collaboratively, and innovating digitally under the respected FedEx brand. Consistently ranked among the world's most admired and trusted employers, FedEx inspires its nearly 600,000 team members to remain focused on safety, the highest ethical and professional standards and the needs of their customers and communities. FedEx is committed to connecting people and possibilities around the world responsibly and resourcefully, with a goal to achieve carbon-neutral operations by 2040.

To learn more, please visit fedex.com/about.

About Sport dans la Ville

Project Partner

Founded in 1998, Sport dans la Ville is the main organisation in France promoting social and professional integration through sport. The organisation sets up and operates sports centres in disadvantaged neighbourhoods. Its programmes help 8,500 young people find their place in society and enter the world of work.

Sport dans la Ville has created the following programmes to ensure every young person finds a route into employment:

  • L dans la Ville – a programme aimed at empowering and enhancing the employability of 2,000 young women.
  • Job dans la Ville – a programme that provides career guidance and employability training to 2,085 young people aged 15 and over.
  • Entrepreneurs dans la Ville – a start-up support programme that has led to the creation of 310 businesses since 2007.

https://www.sportdanslaville.com/

 

Mastercard player mascots take the centre stage at UEFA Champions League Final

Mastercard player mascots take the centre stage at UEFA Champions League Final

After two years of virtual activation, the Mastercard player mascots will join the Champions League finalists on the pitch in Paris

Paris, 27 May 2022: Mastercard’s player mascot initiative will return in-person for the UEFA Champions League Final at the Stade de France, Paris, on May 28.

Mastercard Player Mascots initiative provides 22 young football fans with Priceless access to the UEFA Champions League Final. The children will fulfil their dreams by running onto the pitch and will be joined by some of the world’s best football players – from finalists Liverpool and Real Madrid – before watching the pinnacle of club football live.

This year, Mastercard is partnering with the UEFA Foundation to select the mascots that will take part in this year’s final. The UEFA Foundation will in turn work with Libraries Without Borders – an international NGO that supports vulnerable people through education, culture, and information – to offer this opportunity to children from vulnerable communities and young refugees that have recently arrived in France.

“We are delighted that Mastercard Player Mascots will be returning as an in-person experience for UEFA Champions League Final in Paris,” said Jeanette Liendo, Senior Vice President Marketing and Communications at Mastercard Europe. “Since we first sponsored the competition in 1994, its popularity continues to grow and the Final is now one of the most prestigious events on the global sporting calendar. We cannot wait to provide our chosen mascots with the matchday experience of a lifetime and the chance to rub shoulders with some of the world’s best players.”

“It is a pride for the foundation to bring children to this prestigious final” said Urs Kluser, General Secretary of the UEFA Foundation for Children. “It is a unique lifetime experience that we can offer to children from our partners which will have a big impact on their future”.

"Libraries Without Borders is very proud to contribute to this operation, and glad to have the possibility to allow girls and boys with difficult backgrounds to dream. This moment will remain forever engraved in the memory of the children." said Edouard Delbende, BSF’s Director of Development & Communications.

 

Libraries Without Borders is very proud to contribute to this operation, and glad to have the possibility to allow girls and boys with difficult backgrounds to dream. This moment will remain forever engraved in the memory of the children.

- Edouard Delbende, BSF’s Director of Development & Communications.

LIVERPOOL, ENGLAND - APRIL 27: During the UEFA Champions League Semi Final Leg One match between Liverpool and Villarreal at Anfield on April 27, 2022 in Liverpool, England. (Photo by Jan Kruger - UEFA/UEFA via Getty Images)
VILLARREAL, SPAIN - MAY 03: UEFA Champions League Semi Final Leg Two match between Villarreal and Liverpool at Estadio de la Ceramica on May 03, 2022 in Villarreal, Spain. (Photo by Aitor Alcalde - UEFA/UEFA via Getty Images)
VILLARREAL, SPAIN - MAY 03: UEFA Champions League Semi Final Leg Two match between Villarreal and Liverpool at Estadio de la Ceramica on May 03, 2022 in Villarreal, Spain. (Photo by Aitor Alcalde - UEFA/UEFA via Getty Images)
VILLARREAL, SPAIN - MAY 03: UEFA Champions League Semi Final Leg Two match between Villarreal and Liverpool at Estadio de la Ceramica on May 03, 2022 in Villarreal, Spain. (Photo by Aitor Alcalde - UEFA/UEFA via Getty Images)

About Mastercard

Project partner

Masctercard logo 2022

Mastercard is a global technology company in the payments industry. Our mission is to connect and power an inclusive, digital economy that benefits everyone, everywhere by making transactions safe, simple, smart and accessible. Using secure data and networks, partnerships and passion, our innovations and solutions help individuals, financial institutions, governments and businesses realize their greatest potential. Our decency quotient, or DQ, drives our culture and everything we do inside and outside of our company. With connections across more than 210 countries and territories, we are building a sustainable world that unlocks priceless possibilities for all.

www.mastercard.com

About Bibliothèques Sans Frontières

Project Partner

BSF_Logo_FR_Couleur_RVB_211014(1)

Bibliothèques Sans Frontières (Libraries Without Borders) is a NGO that strengthens the capacity of people in vulnerable situations by facilitating access to education, culture, and information. In more than 50 countries, we create innovative cultural and learning spaces that allow those affected by crisis or precarity to learn, to play, to build communities, and to construct their futures.

https://www.bibliosansfrontieres.org/