Location and general information

Location American Samoa, Cook Islands, Fiji, New Caledonia, Papua New Guinea, Samoa, Solomon Islands, Tahiti, Tonga and Vanuatu
Start date 01/01/2022
End date 01/01/2023
Cost of the project €1,150,000
Foundation funding €200,000
Project identifier 20210417
Partners Oceania Football Confederation (OFC)
Categories Access to Sport - Children with disabilities - Gender Equality - Personal development


The OFC is committed to raising the profile of women’s football, breaking down the barriers to access and creating greater opportunities for participation. Sport for development is a critical component of the OFC’s approach to helping to build stronger Pacific Island communities.

Violence against women and girls in the Pacific is among the highest in the world. Up to 80% of Pacific women experience physical or sexual violence in their lifetime and 75% adolescent boys think that it is acceptable to beat a wife. Girls face discrimination, exclusion and inequalities, and these are exacerbated by COVID-19. Sport plays a critical role in changing perceptions and relations between boys and girls, providing a supportive and safe environment.

Project content

This project drives gender equality in and through football by facilitating interaction between boys and girls, challenging perceptions of gender stereotypes and norms of violence as well as providing the tools to develop female leaders in communities across the Pacific region. Gender equality and safeguarding strategies and training will support the sustainable and safe delivery of football for all and ensuring a lasting legacy hosting the 2023 Women's World Cup in the region.


  • Change perceptions among boys, girls, women and men involved in football to promote greater lifelong inclusion and access to football
  • Empower youth to be leaders and advocates for broader social change
  • Train youth and coaches on gender-based violence and ensure access to services
  • Ensure strategies, systems and training are available to combat discrimination and reduce risks of harm

Project activities

  • Boys’ and girls’ gender integration programmes to teach vital skills and attitudes relating to gender equality and acceptance
  • Girls’ football programme teaching life skills, leadership and how to respond to violence and abuse
  • Development of gender equality training and capacity building for coaches in 13 countries
  • Safeguarding training for all instructors across the Pacific
  • Long-term gender inclusion and safeguarding action plans developed in 13 countries

Expected results

  • 7,000 girls (13–18) participating in football with messages of empowerment and responding to gender-based violence across the Pacific
  • 30,000 boys and girls (6–12) participating in a gender-equality promotion programme
  • 800+ coaches with enhanced knowledge and attitudes toward girls’ participation in football across the Pacific region
  • 800+ coaches trained in effective child safeguarding
  • Enhanced safeguarding awareness, with a regional campaign and 176 festivals promoting safe sport


Other projects in Oceania (including Pacific Islands)

This is How We Football
Festival 23
This is How We Football
Just Play